Notre Dame Faculty and Students highlighted how COOMPAZCOL has successfully integrated with the surrounding communities, promoting solidarity and cooperation. During the COVID-19 pandemic, when many families struggled to make ends meet, COOMPAZCOL took the initiative to provide eggs at affordable prices to the local communities. They achieved this by reducing their profit margins and selling the eggs at cost, ensuring that the local families had access to fresh and nutritious food when it was needed the most.
“The easy answer during COVID would have been to protect your community, go back to kinship, and go back to those whom you've lived and fought with for together for 20 years. And what they said at the time was “we will not be wealthier than our neighbors”. The leadership of this cooperative made, I think, a really noble decision. I now have a personal story of what the moral imagination looks like and what kind of leadership it really takes to transform conflicts towards peace” stated Viva. This gesture strengthened the collaboration of the cooperative with campesinos, which has evolved into a network of integrated business efforts.
“The experience was very heartwarming. No matter where we engage or where we went, the culture is just built around relationships, teamwork, around figuring out things together. And I think that gave our team a lot of hope when we were creating our recommendations, knowing that we are going to provide this to a community that is eager and willing to take this and work as a team to continue to grow” said Josh Deane, one of the students.
The recommendations shared with the members of COOMPAZCOL aimed to provide financial, marketing, and operational advice to improve their productive projects further, making them independent from external resources, sustainable and scalable. They also highlighted how strengthening the trust relationships they have already built is vital for their success both as a business and as a peace-building experience. To deepen this trust, they encouraged COOMPAZCOL to expand their integrated business efforts with the surrounding communities and to find ways to share knowledge with them.